Resources
Catch up on the latest updates from Soreto
The Latest Updates
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Do More with Less: How Referral Marketing Cuts Customer Acquisition Costs
Customer acquisition is getting more expensive by the month. With paid channels saturated and platform costs rising, many brands are…
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Referral Marketing That Keeps You Compliant Without Slowing You Down
Referral Marketing can deliver exceptional results, but only if it’s built on a compliant foundation. With new regulations, cross-border rules…
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Make the Most of Seasonal Peaks with Referral-Driven Campaigns
Seasonal shopping moments are some of the most valuable opportunities for brands. Black Friday, Christmas, summer sales, or even smaller…
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Hit Your Revenue Targets Faster with Smarter Referral Journeys
Revenue goals don’t move, but the tools and tactics to reach them need to. In a market where performance is…
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Why Choose Soreto: Referral Fraud in Check
Referral Marketing is built on trust- trust from your brand, your advocates, and the customers they bring in. But with…
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Ghosted by Your Own Customers? How to Resurrect Your Referral Programme
You launched your referral programme with high expectations.You imagined steady customer growth, organic sharing and a surge in word-of-mouth buzz.…
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Keeping Referral Programmes Fair and Effective: How Soreto Helps Prevent Code Misuse
Referral Marketing is one of the most trusted and rewarding ways to grow a business. When a customer shares a…
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Referral Marketing as a Brand-Building Tool- Not Just a Sales Hack
In retail, it’s easy to chase quick wins. Flash sales, promo codes, paid ads- all designed to hit those short-term…
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Why Referred Customers Are Your Best Customers
Did you know that customers who come through Referrals spend 50% more on their first purchase? Many Brands think of…
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Cutting Ad Spend: Why Referral Marketing Is the Smarter Choice For 2025
With ad costs climbing and budgets tightening, Marketers are rethinking traditional spending. In 2024, while many Brands saw diminishing returns…